Arpeggi Studio
Work · Two real websites

Different stories. Different websites.

Two businesses with very different stories to tell. Neither one has fish.

Creative directory · Bangkok

Thailand Makeup Artists

A booked-out makeup artist needed somewhere to send the clients she couldn't take. I built a directory where people find an artist they trust, then message that artist directly.

Client
Plaigoy, makeup and hair artist, Bangkok
Built
August to September 2026
Monthly fee
None
Website
thailandmakeupartists.com ↗
The whole home page of Thailand Makeup Artists

Scroll inside the frame to see the whole home page ↓

The story

Fully booked, and still asked

Plaigoy's calendar fills up fast. When she was already booked, clients still wanted her help: who else would she trust with their wedding, their graduation, their shoot?

She answered one chat at a time, typing out friends' names and links. The website had one job: be the place she could send everyone instead.

The brief

What the website had to do

  • Show real workEvery artist is shown through their own photos, not stock images.
  • Help people choosePick by province and by type of work, in a few taps.
  • No middlemanPeople contact the artist directly. No commission, no booking fee.
  • Easy to keep up to dateAdding an artist works from a phone.
A

Real work first

A short promise at the top, then faces. People see whose hands they'd be in before they read anything else.

Recommended artists on the home page
B

Choose by place and kind of work

Filters for province and type of work: makeup, hair, weddings, graduations, events and shoots. Each filter shows how many artists it holds, so nobody taps into an empty list.

All artists, with filters for province and type of work
C

Straight to the artist

Every card carries the artist's own Instagram, Facebook, TikTok, LINE and phone. One tap opens the chat. Date and price are agreed with the artist, which is exactly what "no middleman" promises.

D

Artists apply. Plaigoy decides.

Artists apply on the website and wait in a queue. Nothing goes live until Plaigoy has looked at the work. The site sells trust, so a person chooses every listing.

The invitation for artists to apply
E

Pages people can find

People search for a makeup artist in their own province, or by name. So every artist and every province with real artists has its own page. Provinces without artists get none, so there are no empty pages.

F

Run from a phone

Plaigoy adds artists, uploads photos, changes banners and reviews applications from her phone. Save, and the website updates. It runs on a free hosting plan: no monthly bill.

Where it is today
31artists listed
5provinces with their own page
0baht a month to keep it online

Artist and province counts from the website's public sitemap, October 2026.

Design & construction

S2M Furs and Cons

Meet the work. Meet the people behind it.

The full story of this one comes when the website goes live.

Website
Coming soon
The whole home page of S2M Furs and Cons

Scroll inside the frame to see the whole home page ↓

Your turn

Have a story your website should tell?

Tell me what you do and what you want your website to do. Your first mockup is free, and you pay nothing until you've seen it.